Pricing
Pay per message. Discount by volume.
No platform setup fee, no per-seat charges. Choose a channel, pick a slab and scale — rates step down automatically as your volume grows.
Starter
₹0.22/ SMS
Up to 1 lakh messages / month
- Web panel + REST API access
- DLT template management
- Delivery reports & CSV export
- Email support
Business
₹0.16/ SMS
1–20 lakh messages / month
- Everything in Starter
- Priority transactional route
- Multiple sender IDs
- Delivery webhooks
- Dedicated account manager
Enterprise
Custom
20 lakh+ messages / month
- Everything in Business
- Direct operator bind allocation
- 99.9% uptime SLA
- Custom throughput & failover
- 24/7 escalation hotline
Volume discounts: Benchmarked against published India rates from MSG91, Textlocal (Sinch), Gupshup and Kaleyra. Transactional routes shown; promotional slabs are quoted separately. Committed annual volumes unlock custom slabs.
Market comparison as of 2026: leading Indian providers such as MSG91, Textlocal (Sinch), Gupshup, Kaleyra, Route Mobile, Exotel and Knowlarity publish transactional SMS at roughly ₹0.16–₹0.25 per SMS, WhatsApp marketing conversations at ₹0.72–₹0.88, RCS at ₹0.30–₹0.45 per message and voice at ₹0.40–₹0.60 per 30-second pulse. We match or better these published rates on comparable volumes — final pricing is confirmed on your written quote.
Custom quote
Tell us your monthly mix and we'll price it
Share approximate volumes per channel. You'll get a written quote with slab breakdowns within one business day.
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